Wednesday, May 10, 2006
Jonathan Schwartz Blog and the MS-MBA Program
The customer made an interesting point - his job was getting more technical.
A change from a few years ago, when his priority was big web traffic deals and
traditional business development. The customer was a technologist to start,
so he was in his comfort zone, but it had become increasingly obvious that
the next generation of differentiation on the web was going to come from technology innovation - not just good BD or branding. (bold mine)
This is yet another observation about the importance of our MS-MBA program on the growing interconnection between business and IT. Read the blog and see the arguments in favor of systems architecture as an important part of shaping business architecture.
Now, if only there are more CEOs that agree with Jonathan Schwartz.... I am sure that it will happen soon.
Links to this post: