Sunday, May 28, 2006
Goolge preinstalled on Dell computers
The new partnership shows again new possibilities of partnering across layers and strategic decisions against competitors!
Mobile stores should as a result sell not only Palms and cell phones, they should also provide Dell computers.
Dell is fighting against the decreasing value, due to higher competition from Asia, by offering cheaper and cheaper products (shift from Intel to AMD, Google pays for being preinstalled, now new the partnership with telecommunication providers as new sells partner).
Was IBM's strategic shift smarter? I think so!
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