Monday, March 13, 2006
second whack at retail layers
this may be totally off base but it gives us something to poke holes in. just to clarify this a bit, we are looking at online retailers. so this set of layers is light on direct slaes persons. there is also a bit of confusion inherent in the marketing piece because some of it will be done but the producer not the end reseller (but there will certainly be some promotions on both ends).